Banners Guidelines
Here are a few sizing guidelines for the text to help you get the most our of your banner. These are general guidelines. You also want to take in account location and how your target audience will view it. If it will primarily be viewed by people driving by at 65mph you will want less information and make it larger. If it will be viewed by people walking it can contain more information.
Banner Letter Sizing Chart
Letter Height
Max. Readable Distance
Best Impact
3"
4"
6"
8"
9"
10"
12"
15"
18"
24"
30"
36"
42"
100'
150'
200'
350'
400'
450'
525
630
750
1000'
1250'
1500'
1750'
30'
40'
60'
80'
90'
100'
120'
150'
180'
240'
300'
360'
420'
